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The Truth About Internet Marketing

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Did you come across with people on the Internet who were promising you the Holy Grail of making money, getting out the carefully guarded so called "Secret Formula", the "Cookie Cutter Method", "from Rags to Riches way", the "Superfast, guaranteed way to get on top of the search engines" and a lot more?

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v Your Weekly Dose of Internet Marketing

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Who is raping your Inbox and what can you do about it?

Added by Kevin B on Sat, Sep 05, 2009, 12:43 AM

Is it a scam?

Nowadays the Internet is full of Internet marketing offers. Everybody is promising the latest and the greatest and the small business owner who is inexperienced in the mysterious world of Internet marketing can be easily made believe that the promises and claims most of these great Internet marketing 'gurus' make are true.

Here is an example

On the other day I received this wonderful e-mail into my Inbox from a noname company with some really interesting statements embedded in some amazingly powerful sales language:

Attention Business Owners. Special Google offer! For immediate help putting your business on GOOGLE simply reply to this email with your name and phone number and a consultant will contact you within 24 hours. ****************************************************************WE PUT YOUR COMPANY ON THE FIRST PAGE OF GOOGLE, YAHOO AND MSN. **************************************************************** No matter what business you are in we guarantee customers. {{{{ Attention BUSINESS OWNERS }}}} WE PUT YOUR COMPANY ON THE VERY FIRST PAGE OF GOOGLE, YAHOO, AND MSN GUARANTEED IN WRITING!!!!! We guarantee 1200 new customers that need your service! Our corporation professionally develops, implements and manages Google AdWords, Yahoo! Search Marketing and MSN AdCenter accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these complex, confusing and time consuming programs will likely make the difference between your success or failure. Working with us ensures that all components of these powerful programs are effectively implemented and optimized from the start. Our full-service solution enables you to focus on your core business while we attain the best possible results from your online advertising campaigns. For immediate help putting your business on GOOGLE simply reply to this email with your name and number and a consultant will contact you within 24 hours. We put your company on the first page of Google, Yahoo and MSN so when your customers type in a keyword related to your business or any of the other 1000-2000 keywords we make sure your customers find you before they find your competition. This is a guaranteed fixed price performance based model. You get a guaranteed amount of new customers each month. Aggressive search engine marketing is critical for the success of your website and ultimately your business. So we submit keywords related to the your industry and make sure you are found before your competitors. Our packages include: 1. THE MOST AGGRESSIVE SEARCH ENGINE MARKETING SYSTEM IN THE WORLD WITH FRONT PAGE PLACEMENT ON GOOGLE, YAHOO AND MSN. 2. Guaranteed amount of new qualified customers that need your type of service. 3. Website development. (if needed) 4. Monthly visitor tracking and anylitics systems. 5. Free online Yellow Pages listing. Our company: 1. Is a Authorized Partner with Google. 2. Is publicly traded on the Nasdaq Exchange. 3. Has been in business since 1995. 4. Is B+ rated with the Better Business Bureau

Totally believable? Enticing? Exciting? Firm? Absolutely! Scam? You bet.

Wow! You would ask: How can you make such a blunt statement? First of all, this e-mail came to your Inbox, not into to your Bulk folder so it is not spam, right?

WRONG!

Why? If an e-mail like this came to your Inbox, it does not automatically mean that it is not spam. It means that the spammer was smarter than your e-mail program's spam filter.

What is spam anyway?

Just ask one simple question when you received an e-mail message in your Inbox to determine if it is spam or not. Did you want to receive that e-mail message in the first place? Have you previously signed up for the sender's e-mail list? How do they know your e-mail adress which is supposed to be fairly private?

If you

than you are dealing with SPAM or in other words, unwanted e-mail even when it lands in your Inbox.

How can you stop spammers raping your Inbox?

Train your e-mail program's spam filter to do a better job. How can you do that? Just send the unwanted message to your e-mail program's Bulk or Spam folder. If your e-mail program does not have that feature, switch to a different e-mail program instead.

In most cases SPAM = SCAM

The above e-mail uses some really powerful sales language to trick you into replying to them. They use the word 'Guaranteed' many times. But when you read it more carefully, they do not say what their guarantee is.

You get a guaranteed amount of new customers each month.

What does this mean?

Well, we all know that if we spend money on advertising and we are not total idiots, we would get some customers each month. Duh....

Gotta love this one:

THE MOST AGGRESSIVE SEARCH ENGINE MARKETING SYSTEM IN THE WORLD

They do not say a word about what their aggressive marketing entails. Sending spam? That is aggressive indeed, but it is illegal and unethical too. Black hat marketing? Fooling search engines? One famous guy once said:

There is an old saying in Texas, no I think it is in Tennessee....

Shall I continue?:-) Anyway search engines cannot be fooled any more and the consequences are pretty harsh.

The truth of the matter is that I could go on and on analyzing and scrutinizing every sentence in this e-mail, but then this post would be way too long and I am sure you have other things to do than reading my never ending rants:-)

The point is: if it sounds too good to be true, then it is.

I know this is a cliche and I am not supposed to use cliches in a classic sales letter. This is not a sales letter though, just a blog that wants to call your attention to some of the practices out there done by the sharks who care about one thing: How can they make themselves rich by taking your money.

See, we do not want you to pay us

Try us first for 30 days and see how you like our services than we talk about money. Fair enough?

Before You Go

Since you made this far why do not you go ahead and take our small survey and tell us what you were looking for and why were you looking for it today?

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